Will Firebrand Monday breathe new life into 30-second spots?

blog.holtz.com — In the new world of social media, the PVR, and online content, will Firebrand be able to rekindle the fire of the 30-second spot. Here is where Shel Holtz says things like "Still think 30-second spots are dead? Or just the old means of delivering them?" Jan 30, 2008 View in Crawl 4