[[offering something for free reinforces the idea that it's 'worthless'.]]I agree - and that is the delicate balance to be found. Sometimes, strangely enough, charging more results in greater sales.
Great point: if you build an audience and establish credibility you'll have a more valuable product to sell. The best way to build an audience is to give your work away for free.
that's the beauty of this business model, you don't have to reinvent the wheel, this so called 'free' advice simply plants the 'seed'. He conveys his 'expertise' by sharing his experiences. It doesn't have to be revolutionary. This is a great article because it emphasizes the common misconception that web-traffic automatically trumps everything else every time. Honesty, insightful advice, and great services are what matter. Influence will prevail in the long run, rather than stretching for quick returns and unpredictable fads. That doesn't matter.
Very sound information. Giving things away for free with "value" is the key. We are in a "What's in it for me " age and we want more for less everyday.
smackheroNov 28, 2007
because sites with ads never go down...
divinoagNov 28, 2007
RTFA. The exact point he makes is that after doing it for free, he now is in a position to get paid for his advice.
mahdaengNov 28, 2007
[[offering something for free reinforces the idea that it's 'worthless'.]]I agree - and that is the delicate balance to be found. Sometimes, strangely enough, charging more results in greater sales.
stiggynetNov 28, 2007
Great point: if you build an audience and establish credibility you'll have a more valuable product to sell. The best way to build an audience is to give your work away for free.
mahdaengNov 28, 2007
Overhead depends greatly on your product/service.
wardrivrNov 28, 2007
that's the beauty of this business model, you don't have to reinvent the wheel, this so called 'free' advice simply plants the 'seed'. He conveys his 'expertise' by sharing his experiences. It doesn't have to be revolutionary. This is a great article because it emphasizes the common misconception that web-traffic automatically trumps everything else every time. Honesty, insightful advice, and great services are what matter. Influence will prevail in the long run, rather than stretching for quick returns and unpredictable fads. That doesn't matter.
jaymosleyDec 1, 2007
Very sound information. Giving things away for free with "value" is the key. We are in a "What's in it for me " age and we want more for less everyday.
bshafferludwigDec 2, 2007
I've been reading his articles and like them a lot.
romantic101Dec 23, 2008
Online business articlesBrian<a class="user" href="http://giftsidea.oggix.org">http://giftsidea.oggix.org</a><a class="user" href="http://101freedatingtips.blogspot.com/">http://101freedatingtips.blogspot.com/</a><a class="user" href="http://1000-cash-loan-payday-check.blogspot.com/">http://1000-cash-loan-payday-check.blogspot.com/</a>