sethgodin.typepad.com — Simple yet right to the point. A lot of times we blame it on the user, or on the person learning up the job, but do we realize we can change that? How do we play our part to be an effective communicator?
Feb 15, 2008 View in Crawl 4
josephratliffFeb 15, 2008
Right on Seth. It goes to show the power of effective communication.Joseph Ratliff<a class="user" href="http://josephratliff.name">http://josephratliff.name</a>
sdipietrFeb 16, 2008
Imagine if our educators took the same approach?Kid bored at school - maybe the teacher should take a little responsibility too!
bethharrisFeb 18, 2008
Ah, the sound voice of not-so-common sense! A very wise mentor once told me "True communication is evidenced by the response you get". So, in otherwords, if I don't like the response my communication illicits, my first question should be "What did I actually communicate?", followed in quick succession by "Was that my intention?" And possibly, "How could I have said what I really wanted to communicate in a clearer and more effective manner?"Its beautifully illustrated by the quip: "It clear you understand what you think I said, but I'm not sure you realise that what you heard is not what I meant."Love your work Seth! Stay as remarkable as you are!
leifkendallFeb 20, 2008
Hi Seth - I liked this post a lot too - I even blogged about it here - <a class="user" href="http://kendallcopywriting.co.uk/2008/02/18/seth-godins-admirable-approach-to-marketing/">http://kendallcopywriting.co.uk/2008/02/18/seth-go ...</a>There are so many "hucksters" out there - people who really don't care about their customers, so it's a refreshing change to read your approach to marketing. Leif