RIAA Sends Cease And Desist Letters To Its Own Viral Marketing Campaign

consumerist.com — Trent Reznor leaks songs from his new album via USB drives hidden in bathrooms. Fans share the songs. Websites post the songs. Websites receive cease and desist letters from the RIAA. An RIAA representative confirms this, a move that boggles the minds of many. "These f*cking idiots are going after a campaign that the label signed off on!" Apr 5, 2007 View in Crawl 4