Late to the Table

directmag.com — OF THE TOP 130 restaurant chains in the United States only seven, or 5%, have loyalty programs. ?I've always known it's not a big number,? says Tim Cusick, founder and president of the BrandStand Group, ?but it's shocking that it's so small.? So why do 95% of these chains ? from Applebee's to Zaxby's ? not have loyalty programs? Jul 8, 2007 View in Crawl 4