Joneses out - Me in

i4c-corp.com — The new dynamics of shared opinions among peers, just because we like/dislike something, drives traditional marketing segmentation techniques to be less relevant. Without really realizing its impact, our transparent, dynamic, open, and shareable culture, through casual small increments, grows trends bottom up, and evolves fashions word-of-mouth Sep 29, 2008 View in Crawl 4