usatoday.com — USA TODAY asked Chris Winfield, president of website consultant 10e20, to look at Balsam's site, yourheartfeltsolutions.com, identify its weaknesses and offer tips on how to improve her rankings. His recommendations are instrumental for anyone with a website, as they are pretty universal.
Jan 17, 2007 View in Crawl 4
azmoviezJan 18, 2007
The problem is that they think it's QUICK and easy when it's actually some research and effort from your average joe. How many family therapists want or need to know HTML? They would be better served by doing more research on the process and then using that knowledge to hire a good webdesigner or SEO.
agimatJan 18, 2007
Easy, just get a domain with the word google on it. They'll even send you fan mail.
tamarJan 18, 2007
SEOBook (www.seobook.com) is one exception to that rule. It is constantly being updated (last update was from Friday) and has great content, including properly leveraging social media (which was included in a more recent revision).
haploJan 18, 2007
You're probably active in the SEO field then. I once stated that SEO basic fits on one piece of paper (A4 or US legal). And I still stand by that. Moreover quite some CMS programs (WordPress) come with SEO out of the box, or do so when you add the right template.So what's left? Well, what most SEO kings can't provide: unique content.There are two ways to get to the top: SEOing your site like crazy, and if you do it too good you might be king of the hill for a few months, and then drop to the very bottom of Google.Or you keep adding content and take some basic rules into account. Rules that are simple: pick a good title and URL, use HTML the right way (use h1 element instead of font, b, strong, i combinations), read up on what you're writing about in order to find related words, link to related content, on your site first, on other sites second.I do that for <a class="user" href="http://johnbokma.com/">http://johnbokma.com/</a> and I have well over 13,000 visitors a day with about 1400 (yes, 1400) pages. And the AdSense is getting better. Everybody who has the time to maintain a blog can do the same.
balibonesJan 18, 2007
I was told my my mother that if I didn't have anything nice to say, don't say anything at all. I have nothing to say about that article or the fact that it is on the home page of Digg where 99% of the readers are going to know 200% more than what was described in the article. Oh... Guess I should have kept my mouth shut. Sorry mom!
switchbladesJan 18, 2007
SEO firms sell and perpetuate the idea that they have the "silver bullet," the truth is that in the current search climate there is no quick-fix, or cure-all when it comes to driving traffic. Google and other search engines want to serve results that rank "authoritative" sites at the top, and use a complex algorithm to determine sites that meet this criteria. The idea that you can manipulate Google with tons of inbound links, or any other immediate solution is simply wrong. In order to be viewed as an authority, you must become that.What most firms don't want you to know is that SEO (Search Engine Optimization) is a marketing approach that anyone can implement. The reason they don't is it actually involves a significant amount of tedious work. Most businesses are already focused on the product or service they already sell, and don't have the time or energy to learn, and implement the regiment to develop their SEO strategy. This involves developing a website's theme through architecture and navigation, creating and adding content that will be useful to users, optimizing landing pages so you can maximize customer conversions, and working methodically to gain topically-relevant inbound links that will actually draw traffic (novel idea isn't it!).SEO tricks are dead. GO back and read your Marketing 101 book if you want to perfrom well in Google.
raymondtsgJun 23, 2008
I have zero links from Google too. Sigh...
otheradamJan 29, 2009
It's simple, just read about Getting Noticed Online<a class="user" href="http://www.gettingnoticedonline.co.uk/">http://www.gettingnoticedonline.co.uk/</a>
seddisonSep 1, 2010
Serious question here in trying to get my site noticed I found the keywords that people in australia were searching for south coast holiday accommodation nsw and so set up a site
href="http://www.nswsouthcoastholidayaccommodation.com.au" but I am not even on page 70 of google - I thought that was a least a start ?
seddisonSep 1, 2010
that should be http://nswsouthcoastholidayaccommodation.com.au