blog.sensiblemarketing.biz — As an email marketer, the challenge is to rise above the clutter and create an email that recipients will read. It sounds simple right? Think again. There are many factors to consider when developing an email marketing strategy. To increase the open rate of your messages, consider the timing and frequency of your campaigns, and the appropriateness.
Apr 29, 2008 View in Crawl 4
mewill72Apr 29, 2008Submitter
As an email marketer, the challenge is to rise above the clutter and create an email that recipients will read. It sounds simple right? Think again. There are many factors to consider when developing an email marketing strategy. To increase the open rate of your messages, consider the timing and frequency of your campaigns, and the appropriateness of your message. Formulating a strategy for email marketing will increase the response rate and success of your campaigns. The goal of direct marketing should be reaching someone with the right offer at the right time