seroundtable.com — Arbitrage and AdSense has been an issue basically since the day Google launched AdSense. Arbitrageurs would use Google AdWords and other means to send traffic to their site, and monetize that traffic with Google AdSense. Well, it seems that those made for Adsense sites and AdSense arbitrageurs are being shut down.
May 20, 2007 View in Crawl 4
r2proMay 21, 2007
oceanmajk is absolutely correct. Many adwords customers, myself included, opt out of the adsense network and only advertise on the search results due to this practice and the resulting junk traffic that it brings.Google has known about this forever but they were content to let it go as long as it was more profitable to do this. I think the amount of adwords advertisers opting out of the adsense network have finally reached the magic point where it would be financially better for google to drop these MFA's and increase the quality of the adsense network.
jetpac83May 21, 2007
Exactly, it's a drive from google to provide more relevant adverts and therefore higher clickthroughs with more benefit to the user blah blah. I also heard an interesting quote from a product bod at one of the big metasearch engines : "why does it matter if a result is an advert or not as long as the result is relevant to the user?".
scronlineMay 21, 2007
Oh, I read the article. Shutting down a few here and there does not mean they are fully "shutting them down". Some of us have learned many years ago that Google's search has become less than satisfactory. Adsense only made things worse. When people can get paid to take advantage of a system, guess what they are going to do. Google has always downplayed it for years now. They are just placating a few of the bigger advertisers who had some proof is all.When I say I'll believe it when I see it, I mean.... I'll believe that they are shutting them ALL down when I see it. Until they shut them all down, not only is advertising with them not worth it, it is also another reason why their search engine is flooded with BS results more often than not.
guk6kkMay 21, 2007
MFA sucks and Arbitrage s**t sucks too. Some publishers that write their content and work hard on their websites receive $5 for 1000 clicks. Is that fair? I hope to see an overall increase in CPM starting from June 1st.
syafthegeekMay 21, 2007
Google is making a fortune with it. I don't think they will shut it down.
bjornskiMay 21, 2007
It's also making Google IRRELEVANT.When all I get on Google is adsense pages, I'll quit using Google. They know this.
slapthemonkeyMay 22, 2007
Ohhh......thats not good.