gigaom.com — Alcatel-Lucent said today that it?s begun providing German carrier E-Plus with equipment that inserts advertisements onto mobile devices based on demographic information provided by a subsidiary of the carrier. Gettings, the E-Plus subsidiary collecting the information and delivering the ads, offers plans that send between 10-25 ads per week.
Jun 29, 2009 View in Crawl 4
firstdiggJun 29, 2009Submitter
Back in the 90s I used to use Netzero when it was free & ad supported so I can definitely see a good number of people signing up for this, but ultimately netzero got rid of its ad model so I dunno if this will work. The one big difference is this is for a discount rather then 100% free so perhaps it will work fine.What they should do is geotargeted ads rather then *just* demographic based ones where for example if it detects you are in a mall you might get a coupon for a store there. I think that would go over really well as long as you don't mind the privacy aspect.
midriJun 29, 2009
Netzero got to easy to scam, a lot of us had programs that made the ads not visible and finally tword the end we had dialers that faked being the netzero client.
porbeagleJun 29, 2009
TV stations get money from the ads and that's how they pay the bills. Cable/Satellite companies get no money from commercials, so they charge for the service. Some for internet access. The websites make money, but not the internet provider. Having ads always running in the corner of my tv or internet browser would be very annoying.
arunforceJun 29, 2009
Where is the part where they hold a gun to your head and force you to watch it/buy it?
xinoJun 29, 2009
That's actually a good idea, but if they do that, they need to make sure that they will never advertise when you dial 911.
ifallenJun 30, 2009
i have the minimum at&t plan and i never run over on minutes... my roll-over minutes are gathering to a ridiculous number...i do not want ads on my phone.