Full Speed Ahead! The automotive industry turns to DRTV

koeppeldirect.com — Expect to see more automakers, dealers, auctioneers and other auto-related firms using DRTV in the future, and complementing those efforts with online video and other tools that help "drive" consumers to trade in their current cars in favor of a new or used vehicle. Oct 29, 2007 View in Crawl 4