What is Digg?27 Comments
- finkstar, on 10/12/2007, -1/+3Also, popup ads are a great idea. Consumers love those.
- Fuelrock, on 10/12/2007, -0/+1I have a parent who manages a movie theatre. Those prices are required and the ads are required as well. Movie theatres barely make enough to stay open. The concessions have to be high because they hardly get any piece of the ticket prices. It's an evil, but a necessary one if you want to continue seeing movies on a big screen
- wvstephens, on 10/12/2007, -0/+1I do not care to pay the $9.00 for the ticket with the ads, but if they are going to make us sit through 15mins of ads that they made a fortune from then maybe they should re-think the price of their concessions. Seriously $5.00 for a damn bag of popcorn or a large coke they need to give somewhere.
- toodles99, on 10/12/2007, -0/+1Working in a cinema, i can tell you where the price of your ticket goes (for a first run movie):
95% distributor
1% electricity (cost last 3 months was $AUS46000)
1% staffing
2% rent (per year, our cinema is charged close to $AUS1.2million)
1% other costs
A cinema makes nothing from cinema tickets. The money made from concessions is a cinemas only source of profit. The ads don't pay that much in the long run, and only serve as a subsidising form of revenue so that ticket prices can eventually give a small amount of profit. - teamparadox, on 10/12/2007, -0/+1Everytime I go to a theatre I hear more and more people complain, and its true, we didnt spend $9 on a ticket to watch ads. If they want to cram ads down our throats then they should lower the price of tickets, this is new revenue and should not be 100% profit, some of the benefit should go back to the consumer since we have to put up with it.
- Dracos, on 10/12/2007, -0/+1For those who want to see an advertiser's wet dream, watch Minority Report.
It's bad enough we have to deal with the crappy slide show ads, then the commercials, then the trailers (which are also commercials), then product placement in the movie itself. - TheIguana, on 10/12/2007, -0/+1The last movie I saw in theaters was Star Wars Episode III. As a matter of fact it is the only movie I have bothered going to the theater to watch this year. Any others I have rented because its cheaper, I can choose when I want to watch it and in many cases the setup I have at home gives a superior experience than the theater does.
I have to say that if I am spending 10.95 and whatever else on concessions I do not want to be sitting through advertisements. I don't mind the trailers so much but the thought of having to sit through 15 minutes of car and coke commercials pisses me off.
Iggy *hmm* - karel, on 10/12/2007, -0/+1And the movie industry is complaining about low turnout at the box office. This type of advertising is yet another reason I hate going to the theater. Oh and the insane price of admission. I take my happy little iPod in and turn up the volume.
- andyman1, on 10/12/2007, -0/+1I make a personal effort to find the manager for each movie I see, write down the companies advertising before the movie, and tell them I will not be buying any of their products from now on and will encourage others to do the same.
- tryferos, on 10/12/2007, -0/+0Theaters are fun for big movies, movies that look best on the big screen, but with home theater tech being as good as it is, it may not be long before theaters start closing. Yes, the theaters need to make money and this is just business, but consumers dont care, they just want what they want.
- DownloadThis, on 10/12/2007, -0/+0Great news! Less demand to go to the theater = more demand for higher quality scene releases. Lets hope that these's TS's and TC's start looking and sounding better for those of us who'd rather download than pay.
- turbo2ltr, on 10/12/2007, -0/+0The theaters need to put more pressure on the greedy distribution companies to give up some of their take. Without the theaters, they get nothing so it's in their best interest to keep the theaters happy. While the ads drive me nuts and I wish I could do something about it, in reality, it's not going to stop most people from watching movies. What drives me more nuts is the unskipable ads and previews on DVDs. That is just wrong. Are we headed to a world like in Minority Report where every last surface we see is an advertisement?
- digiital, on 10/12/2007, -0/+0MORE? Damn, I spent 20mins watching commericals last night before the main movie
- bytor7, on 10/12/2007, -0/+0I live in Connecticut and hope that the bill passes. It's only a start though. As for it being a necessary evil, that's for the movie theaters to work out with the studios. I will go out of my way not to buy something that is advertised before a movie. Nowadays, unless I really want to see a movie, I wait for the DVD and watch it on my home theater.
- inactive, on 10/12/2007, -0/+0I don't feel that if I have paid for a film that I need to see ads. I don't pay for TV therefore I get ads. But if I pay for a film, don't show me any ads. Also movie houses are getting raped by distributors who pocket all of the wealth.
- Rojahon, on 10/12/2007, -0/+0The movie industry is soooo f**king retarded. They are just going to keep driving people away.
- MrDelmo, on 10/12/2007, -0/+0Gasp! Will movie theaters go the way of the arcade? Honestly I find myself waiting more and more for the dvd rather than going to see the movie at the theater. Why go out for something you can do at home?
- toodles99, on 10/12/2007, -0/+0"I make a personal effort to find the manager for each movie I see, write down the companies advertising before the movie, and tell them I will not be buying any of their products from now on and will encourage others to do the same."
And I'm sure the manager will just laugh in your face. lol...like I am laughing now... - selcouth, on 10/12/2007, -0/+0It's not about someone's life being "so hectic that a few extra minutes at the theater will ruin your busy schedule" or "those ads so excruciatingly bad that they ruin your enjoyment of the movie". It's about ads that the paying viewer did not wish to see being forced at them. Have you ever driven from a state that does not allow billboards into a state that does? Right across the border there are like twenty of them. It's not about how one little inconvenience is bothering you at the movie theater, it's about how the sum of them are bothering your every day life.
- jackington, on 10/12/2007, -0/+0Why are people so against advertising? If you don't like it, ignore it. Do you even realize how expensive everything would be if they simply did away with advertising? The bottom line is advertising works. It really does. It can certainly go too far, and you'll know when it does because it will interfere with what you are doing (i.e. pop-ups and noisy flash ads). But a few commercials before a movie interferes with nothing. Just show up a few minutes late. Or bring a Game Boy. Or an iPod. Your choices are endless. If ads keep the price of a movie ticket down for another year, I say bring 'em on.
What you people are forgetting is that trailers for other movies are also ads. They're simply highly targeted advertising. Perhaps if the ads were for DVDs or video games based on movies, rather than cars and Coke, you'd feel better about them? Nah, you'd still complain because you need some conflict to fill your life and make it slightly less boring. - pillfred, on 10/12/2007, -0/+0speaking of ads anyone here about the woman who had Golden-Palace..com. tattooed on her head for 10k? Im guessing she is a street worker by trade.
- cdlawrence, on 10/12/2007, -0/+0Is there not somewhere that is trying to make it a law that theatres must advertise the time the Movie starts, not the time that the Trailers/Ads start?
- adml_shake, on 10/12/2007, -0/+0and it's just going to get worse...it will seriously be like Minority report before we know it. Scanning our eyes and popping up the same ad a thousand times till we break down and buy it....it's comming...
- buckeye, on 10/12/2007, -0/+0I can understand why theaters have to charge high prices for concessions and run commercials, but everywhere you turn these days someone is trying to cram advertising in your face. I've reached the point where I'm like Howard Beale in the movie Network: "I'm mad as h*ll, and I'm not going to take it anymore".
So any movies I watch these days are on my television - commercial free thanks to whatever technology I need to use to keep it that way. - selcouth, on 10/12/2007, -0/+0Those of you saying "Just don't watch the ads. Talk to a friend, etc" are missing the point. And it's your ignorance that helps fuel this junk.
- jackington, on 10/12/2007, -1/+0What a silly thing to complain about. Is your life so hectic that a few extra minutes at the theater will ruin your busy schedule? Are those ads so excruciatingly bad that they ruin your enjoyment of the movie? "This movie seems like it's really good, but I just can't stop thinking about that damn Coca-Cola commercial!"
You don't like 'em? Then don't go see the movie. Or just show up a few minutes late. There are simple solutions to all of life's problems that don't require complaining or writing new laws. Buncha hippies. - scott88008, on 10/12/2007, -2/+0Just don't watch the ads. Talk to your friend (as I observe many doing during ads) or listen to music or audio book on your digital player (noise can celling headphones work great).
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