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Jakob Nielson sees parallels between ethical SEO and usability

bigmouthmedia.com — Jakob Nielson believes there are many similarities between ethical search engine optimisation techniques and usability best practice.

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  • sclark, on 11/14/2007, -0/+3This would make sense. "Unethical" SEO works to rate sites at all costs, including the expense of lost usability. The trouble is, nobody's thinking post-click. That's where things happen. And sadly ignored by many.
  • andywirtanen, on 11/12/2007, -0/+1It's Nielsen, not Nielson. Surprised the article can't even get this right.
  • Wildhoney, on 11/11/2007, -0/+1I have to agree on the theory of placing a text link in the top left instead of a logo, typically a text link of your website's name, and then using CSS to place the logo over it. That's both good SEO (Really good SEO) and good usability (Really good usability) - because applications that read text for individuals who are blind, will know what the website is.

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