163 Comments
- oneoverzero, on 10/11/2007, -26/+471sorry for comment abuse.
mirror:
http://www.inselpix.com/img/904273781761.jpg - retral, on 10/11/2007, -8/+378@oneoverzero: It's not comment abuse anymore when you use it to post a mirror
- englishganxta, on 10/11/2007, -16/+225No ***** Sherlock.
- Frebis, on 10/11/2007, -2/+138I work for nationwide, billboard is a block down the raod form my office, it used to have a giant picture of Fabio on it. I'm glad they got rid of it.
- dgte, on 10/11/2007, -9/+135NO FREE PARKING ANYTIME ... or else!
- folkster, on 10/11/2007, -3/+123http://www.flickr.com/photos/hojimoto/531919824/
- shaun1018, on 10/11/2007, -10/+93Apparently parking under said billboard crashes their site.
- idonthack, on 10/11/2007, -4/+82Holy ***** people, it's just a few parking spaces. The lot doesn't even look busy.
- themouth, on 10/11/2007, -9/+84@fmaxwell
"If you had to walk a block in the rain because there were no spots in that lot, would you feel that everything was right with the world because Nationwide paid for three parking spots?"
... A BLOCK? ONE FREAKIN BLOCK? Somebody call the whaaaambulance. How spoiled must be you that the concept of walking one block in the rain is such a tragedy. Buy an umbrella or a rainjacket and get over yourself.
I thought the ad was neat. - motheroats, on 10/11/2007, -18/+85not even 100 diggs before being shut down. I agree, interesting.
- CerMakAlot, on 10/11/2007, -6/+64OHHHHHHH
You just got Nickelodeon Slimed! - MrBabyMan, on 10/11/2007, -6/+57Sorry, normally I'm not dupe police, but this submission was posted first, is the source (not a blogscraping), and is from Flickr, which won't crash under network strain.
http://digg.com/offbeat_news/Awesome_Trick_Billboard - SMITHN4, on 10/11/2007, -4/+54nationwide is on your side?
- TheKricket, on 10/11/2007, -33/+83rotten insurance company taking up three perfectly good parking spaces for a silly ad...
SCREW YOU NATIONWIDE! - tekmonkey, on 10/11/2007, -17/+55Just because they paid for them doesn't mean that it's not a waste of three parking spots.
- crackedplastic, on 10/11/2007, -1/+31MrBabyMan is correct. Also looking at submitter's history, it would appear he's just spamming his site with all his submissions.
While blogspam isn't necessarily evil, stealing other people's images without credit is. Each and every one of the submitter's articles (pictures) have been stolen from other sites. - Chromatik, on 10/11/2007, -1/+29As someone who works at Nationwide, you're welcome
- bumpinvolvo, on 10/11/2007, -5/+31@fmaxwell
What difference does it make who paid for the spots? Would it be a different situation had the spaces been taken by regular motorists and you had to walk in the rain? - Doghound, on 10/11/2007, -2/+28vofuse dugg down for not realizing that folkster posted a minute before igotthemondays.
- puma9thchild, on 10/11/2007, -14/+36im digging cuz i want to see this sucker
- iamnos, on 10/11/2007, -2/+22@dasilva333
Have you actually ever managed a website? I'm not talking about just building pages, or posting to MySpace, I mean actually looking after the servers, and yes, I mean more than one.
My guess, you don't have the first clue in what's involved in having a site stand up to hitting the front page on digg or slashdot. If your site has a community of 1000 people, you don't build the infrastructure to take thousands of hits in a matter of seconds. - zip000, on 10/11/2007, -2/+21Yeah, not such an effective ad: I immediately thought it was a cool paint company ad not that it was an insurance company ad.
- dlm85, on 10/11/2007, -1/+18I live in Columbus and enjoy the wallscapes they have put up here. My favorite is the MiniCooper. http://www.orangebarrelmedia.com/images/portfolio48a.jpg
I seen this eye candy several times a day for a few months straight. http://www.orangebarrelmedia.com/images/portfolio04a.jpg
There was also one with a soccer ball coming out the side of a building. Ihttp://web.mlsnet.com/news/team_news.jsp?ymd=20060223&content_id=52623&vkey=news_coc&fext=.jsp&team=cocit. - Spikedmilk, on 10/11/2007, -1/+18Coops paints isn't a real company, it's just part of the ad for Nationwide
- skoles, on 10/11/2007, -1/+18The ad is supposed to depict 2 cars w/out Nationwide Insur. and the one clean car is protected by Nationwide Insurance and is thus unharmed.
- LexisNexis, on 10/11/2007, -0/+16Uh no *****, unless they got the permission of the building owner.
- inactive, on 10/11/2007, -8/+22How come the right most car doesnt look that painted..
Conspiracy??? 9/11??
We need to be brave enough to ask questions. - Wonkanobi, on 10/11/2007, -4/+15Dugg for Columbus!
- Chromatik, on 10/11/2007, -0/+10No it's the north face of the historic Atlas Building in downtown Columbus Ohio
- inactive, on 10/11/2007, -2/+12now if only someone with nationwide insurance would crash into one of those cars, that would be interesting
- silverchrysalis, on 10/11/2007, -0/+9the bodice ripping billboard that morphed into scary sad old people? yeah, good to see that one go...
- Chromatik, on 10/11/2007, -0/+8@ fmaxwell
Actually if you knew what it cost to park in downtown Columbus, you would rather walk in the rain. It's more like run 4 blocks because you had to park so far from where you were going. Or park at City Center. - erikerikerik, on 10/11/2007, -0/+7@iamnos
I agree with you.
and looking after servers and having to baby them is a pain!!! You will start to notice page123.html has 4000 hits, but imageABC.jpg on said page has nearly 10 thousand hits
Nothing feels as good as changing a file(that has no public link) thats being hot linked into a redirect to a tranny site. Take that evil leaches! - horshack, on 10/11/2007, -2/+9For the record, it's not two different companies ... Coops Paint is a fake company.
Nice advertising. Keep it up Nationwide.
Anyone know the agency who pulled this off? - KSUdesigner, on 10/11/2007, -2/+8This is actually in Columbus, OH. I just showed it to one of my friends who works in Columbus and she said, "oh yeah, that's right down the road from me. saw them put it up."
Edit: damn, beat by seconds. - Dietrich, on 10/11/2007, -1/+7My fiancee's dad filmed some time lapse commercial of sorts on that ad. Not sure if it will end up on TV though, it rained a lot when they were painting it.
- Chromatik, on 10/11/2007, -0/+6TM Advertising
- cphelps, on 10/11/2007, -1/+7If you even read the Nationwide sign, the ad was effective. The point is just to get you to look at it. Even if you don't "think" it was a nationwide ad, the name nationwide is now in your head.
- billizm, on 10/11/2007, -0/+5It's intention is to get your attention and you eventually find out it is a Nationwide ad, as we all did here. This is called viral marketing because people tend to tell other people about it and the word spreads through the general public.
- spoonyinc, on 10/11/2007, -1/+6These are the kinds of advertisements I like. They are creative, and slightly humorous in a way. If more companies took the time to do that instead of just putting out the same crap on TV (HEAD ON: APPLY DIRECTLY TO THE FOREHEAD), this world would be all that much a better place to live.
- pmw14, on 10/11/2007, -0/+4What does the amount of "country" between towns have to do with anything? That's like saying, "There's still country between NYC and Albany. Why are you complaining about parking?"
- f4nt0m4s, on 10/11/2007, -4/+8reminds me of the sony bravia ads with all the paint, pretty cool
- PaperMonkey, on 10/11/2007, -3/+7http://digg.com/how
- doronster195, on 10/11/2007, -0/+3Chipotle is ***** delicious.
- JackyTreehorn, on 10/11/2007, -0/+3Whoever dugg this person down doesn't know that billboard trucks actually do drive around the downtown Columbus area with aborted fetuses on the side. These trucks do this during lunchtime too. Regardless of your views, I'd much prefer a bunch of yellow paint.
- nuttystool, on 10/11/2007, -0/+2I found this on flickr:
http://www.flickr.com/photos/mynameispaul/sets/72157594580386202/
Looks like they expanded that installation. Also it looks like they do a bunch of stuff. - s1mph0ny, on 10/11/2007, -1/+3Funny, at first I was wondering about that. For some reason I was wondering "How did Coop's get away with spilling paint on the nationwide ad?"
- dawgma, on 10/11/2007, -4/+6Just about any graphic design group can come up with eye-popping ads that go beyond the boundaries of a billboard. The hard part is finding clients who are willing to pay for it and think that it's worth the expense.
Show me a client who has $100,000 to spend on a single ad... and I'll gladly draw outside the lines for you... - dawgma, on 10/11/2007, -1/+3http://www.tm.com/
I had trouble finding the correct website. - rarson, on 10/11/2007, -0/+2The paint-covered cars are part of the ad. It's part of Nationwide's "Life comes at you fast" catchphrase, like "accidents happen." It's obviously a joke as if the paint on the billboard had come to life and spilled over onto all the cars below.
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