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Jeff Walker on Product Launches

strategicprofits.com — I can't believe I'm the first to Digg this. Jeff Walker is brilliant. How is a product launch like a horror movie? And how to you turn a 70-page sales letter sideways?

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  • deborahcarraro, on 03/24/2008, -0/+1I watched the initial teaser blurb a few weeks ago. The director's cut puts it into better perspective.

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