Chrysler is back in the US; it's time to go after Mercedes...with Plymouth

allpar.com — Now that Chrysler is returning, it's time to move up and start competing in the Mercedes space. To do that, they'll need to prune the Chrysler brand's lower branches, and what better way to do that - and tell the world that Chrysler is back in America - than to bring back Plymouth? Allpar makes the case for the everyman brand.