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- Krovvy, on 05/07/2008, -4/+121Never Forget - 1/31/07
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░░░░░░░░░░░░░░░░██████░░░░██████░░░░░░░░░░░░░░░░░░
░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░░ - str3ama, on 05/07/2008, -5/+59I wouldn't say the Aqua Teen Hunger Force was a disaster - it got in the media, and the end of the day that's all that mattered. More free promotion for them.
- capainter, on 05/07/2008, -1/+53By far the best part of the Aqua Teen Hunger Force terrorist scare was the interviews with the two guys that did it, all they would talk about was how sweet their hair was.
- schlongmeister, on 05/07/2008, -1/+33"I'm sorry, that's not a hair question."
- reuscel, on 05/07/2008, -1/+32What I loved about the Boston bomb scare (I live in Boston, and thought the whole stunt was a goddamn riot) was that the media chalked it up to our police officers being more diligent than the police in other cities, but they neglected to mention the fact that the signs had been up for over a month when they discovered them.
- swrostmore, on 05/07/2008, -2/+28I wouldn't call hanging flashing LED signs "crossing the line" either.
- wild, on 05/07/2008, -2/+24Wow, you are ignorant.
It is guerilla marketing. The idea is to act like rebels to traditional marketing. You put your crazy idea in a place where people will least expect it, and you try to build a campaign from the ground-up, much like a revolution. - Phocion55, on 05/07/2008, -0/+18Better yet, it reignited the very important dialog of 1970's hairstyles between various communities of thought.
- lazyeyesam, on 05/07/2008, -0/+17"Though no jail sentences resulted from the incident Turner Broadcasting paid millions of dollars to city police and Homeland Security to resolve the matter." Not sure how free that is.
- msaleem, on 05/07/2008, -1/+17You're an absolute idiot.
- ePuck, on 05/07/2008, -1/+16LoL Funny as hell. The interviewers should have played along. Would have got a lot more information from them.
- anderzole, on 05/07/2008, -1/+13sarah marshal reeked of misguided corporate marketing
- dougvfr750, on 05/07/2008, -2/+13Who could possibly think that diving into a pool in a blue tutu was brilliant marketing?
- BXRWXR, on 05/07/2008, -0/+10It's pronounced "Doo-Mahs".
- atruskot, on 05/07/2008, -0/+10...and that they were a few blinking LEDs stuck onto a board.
- Abomonog, on 05/07/2008, -3/+12I remember it well. Boston Police actually thought that someone would cover a bomb with Glowing LED's and nail it to a wall in public view. That the signs could have even possibly be mistaken for bombs speaks volumes of the raging stupidity that is American law enforcement.
It's better than the great exploding bong scare in Miami. - edstate, on 05/07/2008, -0/+9There is such a thing as "bad PR".
- chrissku, on 05/07/2008, -3/+10How about Hillary's campaign? Was that not a marketing disaster?
- InfamousAtheist, on 05/07/2008, -0/+6moose... wrong again! Go back to trolling the politics section.
- Abomonog, on 05/07/2008, -1/+7The Boston Police should have realized that no one in their right mind is going to try to blow anything up with a half inch thick sheet of plastic filled with LEDs. You might get enough explosives in there to take out a milk carton after all of the LED wiring but nothing bigger.
- InfamousAtheist, on 05/07/2008, -2/+8Yeah, because notifying the authorities is right in step with the spirit of guerilla marketing.
- sonicomega, on 05/07/2008, -0/+6Nu uh. ATHF was a well planned traffic jammer for the fun of it all.
- jonddoe, on 05/07/2008, -0/+5Who can forget the "Piece, love, and linux" graffiti IBM paid for?
http://archives.cnn.com/2001/TECH/industry/04/19/i ... - Zipko, on 05/07/2008, -0/+5I don't know, the only reason I've even heard of GoldenPalace.com is because of all of their insane advertising gimmicks. It hasn't gotten them any money out of me, but they certainly are creating brand awareness.
- loginx, on 05/07/2008, -0/+5No, you should still do it, Steve Ballmer.
- GumdoMike, on 05/07/2008, -0/+5That was way back in 2004. We were all a bit more innocent and guerilla marketing was just a boy with a dream trying to make it big.
- sleepwalkers, on 05/07/2008, -0/+5Oh please tell me you're kidding.
Please. - purzzzell, on 05/07/2008, -0/+5Dugg purely because weburbanist knows how to fit 5 list items on ONE ***** PAGE!
I like the article too, but didn't care enough to digg it just for that :) - sonicomega, on 05/07/2008, -2/+6you fail!
- McP1ckl3s, on 05/07/2008, -0/+4Just wait until people start spotting Heath Ledger in full Joker costume around town.
- djobin6, on 05/07/2008, -0/+4Please tell me your comment is some kind of misguided joke.
- Abomonog, on 05/07/2008, -0/+4Only one or two good bands from Boston. Boston (the band) and I think Aerosmith started in Boston but I'm not sure.
- jaxter2010, on 06/17/2009, -1/+5ATHF worked out better than anyone could had hoped. I had no idea what ATHF was before that day, and still wouldn't had BPD not made a huge deal over it. Now I have one of these LED signs hanging on my wall.
- Wetzilla, on 05/07/2008, -0/+4Any list of "guerrilla marketing" blunders has to include "All I want for Christmas is a PSP". I would argue that that is much more of a failure than someone putting up some posters for Zune on telephone posts.
- Cirieno, on 05/07/2008, -1/+5Not really, no. A few flashing signs don't warrant a Chicken Little-style omg!terrorists!bombs!thinkofthechildren reaction. That's entirely down to our governments' (UK and US) over-promotion of scare tactics, and the net effect of effectively brainwashing individuals (through constant repetition of selected phrases across the media) into an "over-reaction as prevention" state of mind. The security climate has been specifically moulded to ensure conformity across all areas of the population.
- ltomson, on 05/07/2008, -0/+4I guess I should hold back on the streaking for the super bowl this year with my company's name on my butt!
- bagboyrebel, on 05/07/2008, -0/+3http://youtube.com/watch?v=AuSzSLbVr_E
for those who didn't see it. - ePuck, on 05/07/2008, -1/+4Each phone call the police made cost probably 100,000 dollars, Number of calls made ~ during the event,100, divided by the cost of the phone infrastructure in Boston. Don't forget to add in the cost of all the computers and cop cars that had to be made to contain the LED attack.
- Myonosken, on 05/07/2008, -0/+3"Is your hair sorry?"
- wipis, on 05/07/2008, -1/+4Yeah it makes me feel real safe when it takes police over a month to recognize a "potential bomb threat." Further proving that all it takes is a little money and some determination to ***** with a city. So why did we form homeland security and have our right infringed on by the Government?
- Abomonog, on 05/07/2008, -0/+3Lemme guess. You work for the Boston PD, right?
- reuscel, on 05/07/2008, -1/+4Too bad the ATHF movie sucked so badly. It's a much better show in 15 minute increments.
- nickbotner, on 05/07/2008, -0/+2Wouldn't say they went extremely wrong at all... the fact that people are still blogging about them means they went extremely well.
- ePuck, on 05/07/2008, -0/+2Microsoft Access Database Fails.
- dbdudley, on 05/08/2008, -0/+2The Sarah Marshall people were way oversensitive. If it was my name, I would have just laughed.
- ePuck, on 05/07/2008, -3/+5Yeah, you're old. Don't come here.
- dezmo, on 05/07/2008, -0/+2that movie was awesome
- inactive, on 05/07/2008, -0/+2You can't blame ATHF for the stupidity of the Boston Police. If we dumb everything down to the lowest intelligence level, you get things targeted solely for BPD and fans of that rather bad movie.
- MikeonTV, on 05/08/2008, -0/+1Wow. he got all you guys!
- ichhy, on 11/14/2008, -0/+1digg it!
http://www.askbusinessman.com -
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