183 Comments
- Imagium, on 03/04/2008, -4/+89One trick they didn't mention in the article, that I always thought was really clever. Malls always have tile or hard floors to keep you walking quickly from store to store, and then usually carpet inside the stores to slow you down to see more stuff to buy.
- hollywoodphony, on 03/04/2008, -5/+7611. Call the place "Hooters", make crappy wings, then staff it with cheap whores like my ex-wife who aren't afraid to take the money meant to buy my kids some shoes and books for school and spend it on breast implants.
- ifnotme, on 03/04/2008, -1/+6311. Make a list before you go to the store. Buy what is on the list and nothing more. If you see something else, you think you need you can put it on the list for next time. This seems to cut down dumb purchases by about 90%
- Ydnar24, on 03/04/2008, -7/+62The hardworking and thrifty get richer, and the lazy and wasteful get poorer.
That's the society I live in! - boredsam, on 03/04/2008, -5/+4711. Put an Apple logo on it.
commence the bury parade. - OBDriftwood, on 03/04/2008, -0/+36Which explains why I'm now married.
- decepticrat, on 03/04/2008, -0/+36When you walk down Main Street in Disney World, they actually pipe the smell of baked goods and candies into the street through vents. There's nothing more powerful then the smell of a fresh-out-of-the-oven pie on a mild day, even when it's just canned aromas made to entice park goers out of their cash.
- Zervas, on 03/04/2008, -2/+37"Shoppers tend to look at $10.49 for 48 ounces and think it’s the equivalent of $4.99 for 24 ounces even though it’s not -you’re paying more for less!"
So, their advice is; don't be a dumbass. I don't know if a consumer's inability to add or multiple small numbers is really a "trick" played by retailers. - borez, on 03/04/2008, -0/+32There are dozens of things not mentioned in this article, in fact... there's a whole industry dedicated to this purpose.
- Wargalas, on 03/04/2008, -1/+31Bitter? :)
- eeeekkkerss, on 03/04/2008, -0/+29dugg for irony of this
"We hope this helps you be a more savvy consumer. For more information on how all of this works pick up a copy of the National best-sellers “Why We Buy: The Science of Shopping,” by Paco Underhill." - inchrnt, on 03/04/2008, -2/+30they hire marketers like the ones who write digg articles that start with ...
10 ways ...
20 top ...
50 most ...
you're all suckered - coit, on 03/04/2008, -0/+25Donnie, is that you?
- inactive, on 03/04/2008, -3/+22Incredibly stupid comment. It's the rich people's fault that you buy too much?? Try taking responsibility for your actions, that's what defines "being an adult."
- inactive, on 03/04/2008, -0/+18I hate that I fall for most of these all the time, especially the "buy in bulk and save". I always get way more than I want and need and end up spending more than I originally planned anyway. A sucker is born every minute and I am just another sucker
- maxyRO, on 03/04/2008, -0/+16Least favorite trick: when department stores set up the escalators so I have to walk through the store at ever level, it is so annoying!
- 3tcp, on 03/04/2008, -1/+17I wouldn't call the little mind games tricking people. If you buy more so your cart looks full or for a quantity discount on something that will expire then you suck at shopping. If you can't carry a credit card without using it then leave it at home and bring only cash and a shopping list.
- IvanB, on 03/04/2008, -0/+15Avoid anything with a big display or an end cap (those displays at the end of an aisle). Manufacturers pay a fortune to to get those placements and pass the cost on to you the consumer.
- TheLastProphet, on 03/04/2008, -1/+15Tide and Cheer were once the EXACT same product put out by the same company in different color boxes. One was marketed as tough on dirt (red) one was marketed as soft on colors (blue). This is called being your own competition. It's brilliant. It's profitable, and it is used more often than you think.
Think about that when you go to vote.
And When you watch the news! - inactive, on 03/04/2008, -0/+14Ditto. Most of this is common sense. Not being a fad and fashion zombie helps in saving money as well. One can look like a million bucks and spend little.
- likwidfuzion, on 03/04/2008, -0/+14Online shopping FTW!
- KSUdesigner, on 03/04/2008, -8/+22Are comments like this really necessary? Just click the little green box and move along.
- borez, on 03/04/2008, -1/+15You sir, are in the wrong shop
- yodaj007, on 03/04/2008, -1/+14I read a while back that your chances of buying something is about 50% just by touching the it.
- inactive, on 03/04/2008, -0/+13I am pretty sure mall floors are tile because cleaning them would be a nightmare with all the foot traffic. Mall operators would hat that.
Store floors are usually the responsibility of the store. - chuckDontSurf, on 03/04/2008, -1/+14Typical victim mentality. Have a fun life blaming everyone else for your problems.
- reuscel, on 03/04/2008, -0/+13I think Tyler Durden said it best:
"Advertising has us chasing cars and clothes, working jobs we hate so we can buy ***** we don't need." - AndreiOttawa, on 03/04/2008, -0/+12That's one confused shopper...
- deltron, on 03/04/2008, -2/+14Blindfold yourself before entering the store, have an associate in the store bring you to the item you want to buy, get item, purchase, leave store, take off blindfold. Defeats all of the above problems.
- soyan, on 03/04/2008, -2/+14To follow up on the carpet/tile trick - the floors are no longer sacred. I've now seen full color ads plastered on the floor in front of the product in the aisles. Also, in the supermarket aisles selling organic, "natural" items, the aisle is commonly floored in wood - as if that makes the products even more wholesome!
- borez, on 03/04/2008, -0/+12Depends what I'm doing
- Jlaugh, on 03/04/2008, -0/+11And conservatives blame everything on the minorities, illegals, druggies, government, lawyers, etc. Your ***** stinks too.
- Nougat, on 03/04/2008, -0/+10Yes, I need a gallon of mayonnaise, and I'd prefer it by the register as an impulse buy that I can drink in the car on the way home.
- Ikulus, on 03/04/2008, -0/+10PROTIP: Grow some willpower and buy what you came for.
- Raptor007, on 03/04/2008, -0/+9Retailers most certainly are trying to influence your purchasing decisions! This article is telling you what to notice about that practice. Nowhere does it say "it's not your fault if you buy things you don't need".
Thanks for 8 years of Bush, btw. - Christia, on 03/04/2008, -0/+9Dugg for "you suck at shopping".
- TherealObadiah, on 03/04/2008, -4/+13"Stores have hundreds of enormous shopping carts parked conveniently at the entrance." Yeah, I like it when the stores have the shopping carts parked conveniently at the BACK of the store! The big mean Wal-Mart made me buy things, huh? Buried as lame.
- tdogg241, on 03/04/2008, -1/+1012. Don't shop hungry! I'm likely to spend another $10-20 on my groceries if I don't eat before I go to the store.
- halftank, on 03/04/2008, -0/+811. Turn off the TV and stop being bombarded with ads
- ostracize, on 03/04/2008, -0/+8This shouldn't be hilarious. What's wrong with me?
- TripleAStacked, on 03/04/2008, -2/+10Woooooooot.. wrong window.. =(
- Raptor007, on 03/04/2008, -0/+7The product has to be enticing enough for you to decide to pick it up in the first place. I have a feeling that's where that number comes from.
- inactive, on 03/04/2008, -1/+8I'm a sucker for the check out line gum and media stuff.
- chuckDontSurf, on 03/04/2008, -0/+7That's depressing that you recognize it yet feel powerless to do anything about it.
- veeblefetzer, on 03/04/2008, -3/+9So this article was written by liberals? I missed that.
- kevbryant, on 03/04/2008, -0/+6this is all pretty much common sense. pretty silly to consider it 'tricky'.
- gypsi, on 03/04/2008, -0/+6this isn't about evil "libruls", this is about being aware of instinctual behavior - such as embracing an asinine foreign policy because you've been convinced you're protecting your family, sovereignty or other false nonsense
- humperdeath, on 03/04/2008, -3/+9But, of course I need a gallon of mayonnaise. Dont you?
- shauncorleone, on 03/04/2008, -0/+5It's not sinister. It's systematic, and it's brilliant. The grocery store counts on you not being able to stick to a list, and the big box stores are counting on those impulse buys. It's certainly not their fault you can't exercise self control.
- sonicjosh, on 03/04/2008, -0/+5Sucky comment... buried.
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