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See the original image at carversation.com

BMW’s VERY CREATIVE AND AMAZING BILLBOARD THAT IS 65,000 SQ

carversation.com — "BMW has created a billboard that will go down in history. In Moscow, BMW put up real cars over a 65,000 sq ft. billboard promoting its ///M Series. I love marketing and I just find this very clever, I mean it sure worked(I'm writing about it). Check out the pictures below, this is way better then the Audi Super bowl ad, this is thinking outside...

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  • mathew_bug, on 04/06/2008, -7/+4Mini Cooper has way better ones.
    Just a quick example:
    http://www.blissblog.de/images/508.jpg
    http://www.blissblog.de/images/507.jpg
    • cyberdork, on 04/06/2008, -1/+8Mini Cooper is part of BMW...
      • mathew_bug, on 04/07/2008, -5/+1So, what's your point? My grammar is a bit off? Oh bummer.
      • peterjmag, on 04/07/2008, -2/+1Correct me if I'm wrong, but I'm pretty sure Mini Cooper uses an entirely different ad agency/department.
        • mathew_bug, on 04/07/2008, -0/+1Exactly my point. And even though they use the same, BMW has done way better ones with their brand 'MINI'.
  • smacksaw, on 04/06/2008, -1/+14BMW tried it in Los Angeles, but all of the cars were gone 5 minutes after final completion.
  • squishee, on 04/06/2008, -6/+1How very Fahrenheit 451...
  • RoyaleCheese, on 04/06/2008, -0/+3Wait, how big did you want it? Oh, and you think that we can just print all that out?
  • Rawler, on 04/06/2008, -0/+5caps
  • theduderoberts, on 04/07/2008, -2/+3doesn't BMW own Mini Cooper now?
    • dsmx, on 04/07/2008, -1/+1Sort of they own the rights to the mini brand name I'm not too sure on the cooper though as that's a tuning company.
  • xTRUMANx, on 04/07/2008, -0/+1I suppose its a trend in Russian ad agencies. http://kotaku.com/gaming/jumbo/ps3-is-russian-for- ...
    • ravan46, on 04/07/2008, -0/+1The looks *very* much like the exact same billboard spot.
  • seldon452, on 04/07/2008, -0/+9Wow, can we ***** please stop putting digg titles in all caps?
    • RckStar1, on 04/07/2008, -1/+0yo chill out, im new. is there a way to edit it?
  • badjoke, on 04/07/2008, -0/+2Still doesn't beat that awesome R8 ad.
  • gene1102, on 04/07/2008, -0/+2creative--yeah, but i think expensive really defines this ad. in fact i have an idea, why don't we have a whole racetrack sideways, and have real BMWs driving in loops--that would be super creative.
  • krische, on 04/07/2008, -0/+1I wonder if those are real, functional cars, or just "hollowed out" if you will. I mean thousands of pounds like that would be alot to just hang on a billboard.
  • evilcaptain, on 04/07/2008, -0/+1Are corporations taking the piss?
  • BruisedGhost, on 04/07/2008, -1/+1In Soviet Russia, car drive sideways
  • jabz, on 04/07/2008, -0/+2If the source is the BMW Blog why do you link to that lame blog? buried,...for everything from no image, to no info to wrong link.
    • jabz, on 04/07/2008, -0/+1my adblocker blocked the images, don`t know why, I just tried it without to check if there`s anything I just can`t see...funny. buried anyway...the link is still not the one of the real source.
  • jabz, on 04/07/2008, -0/+1ah
  • TheWorm, on 04/07/2008, -0/+2I DON'T KNOW WHAT WE'RE YELLING ABOUT!!!
  • carversation, on 04/07/2008, -0/+0Awesome blog
  •  

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